Define and drive the right traffic to your website.

Pay-per-click or PPC advertising can be used to attract highly relevant traffic to your website and help you to generate more leads and in-turn boost your sales.

Achieving a profitable campaign can be challenging. It requires a sound understanding of the cost of clicks and keyword targeting.

There is no denying that competition is extremely fierce in the world of paid-for advertising (both on and offline) so having an agency to manage it for you may be the answer.

Auditing and objectives

We take the time to analyse your existing PPC campaigns effectiveness, exploring what is working and what isn’t, before advising on the best plan going forward to achieve your goals.

Competitor analysis

We use various tools to understand what your competitors are using to marketing their service through PPC campaigns. From this information, we can establish what is working for them and advise you on areas to focus your attention.

PPC Strategy

Using all of our research data, we put everything together and draft a strategy that has the success of your business and the needs of your audience clearly defined. We will guide you through the strategy and (should you require it) produce the work needed to ensure the strategy is carried out successfully.

Ad artwork and creatives

Creating ads with powerful copy and attractive visuals, that grab the user’s attention and drive interaction is crucial to PPC success. We design highly relevant ads that are refined and tested to ensure the highest ROI as possible.

Keywords & traffic selection

When it comes to PPC campaigns it is essential that all keywords and traffic sources are carefully selected based on your individual campaign targets and goals. This avoids any budget wastage and allows more accurate tracking.

Campaign Build & Launch

Once all the ads have been designed, keywords and traffic sources selected and we have a well-defined plan of action, we will build and launch your campaign.